{"id":10419,"date":"2013-01-24T15:28:27","date_gmt":"2013-01-24T15:28:27","guid":{"rendered":"http:\/\/www.musicademy.com\/?p=10419"},"modified":"2019-07-30T11:46:22","modified_gmt":"2019-07-30T11:46:22","slug":"facebook-marketing","status":"publish","type":"post","link":"https:\/\/www.musicademy.com\/blog\/facebook-marketing\/","title":{"rendered":"Learn Facebook marketing with Marie Page’s new Smarter Marketing Guide"},"content":{"rendered":"

New Facebook marketing guide<\/h2>\n

Musicademy resident social media expert, Marie Page, was commissioned to write an extensive practical guide to Faceboook marketing<\/a> by leading digital marketing website SmartInsights<\/a>. Here it is made exclusively available (without the need for SmartInsights membership) to friends of Musicademy. You’ll find lots of insight into how Marie uses Facebook to help with Musicademy’s social media marketing strategy.<\/p>\n

Marie teaches both in the UK and North America on the effective use of social media both in ministry and the marketplace.<\/p>\n

How will this guide help me?<\/h2>\n

Facebook is a global phenomenon. In October 2012 Facebook passed one billion users worldwide, with over half of these users active daily. For marketers engaging these users with their brands is an increasing challenge. Facebook disclosed in 2012 that there are over 42 million brand Pages with 10 or more \u201clikes\u201d.<\/p>\n

All manner of commercial organisations, charities, community groups and churches use Facebook in highly creative ways to reach out to their “customer” base. But there is a tonne of poor practice out there and many organisations make very simple, avoidable mistakes.<\/p>\n

How do you make the most of this opportunity to market brands?<\/h2>\n

That\u2019s what this guide focuses on. This practical guide will help you: Setup and review a personal or company page that makes the most of Facebook\u2019s features Create a plan for managing Facebook communications in your company or for your clients Grow your fans and engage them through your status updates Encourage sharing and advocacy amongst your fans Sell through Facebook<\/p>\n

What does the Smarter Facebook guide include?<\/h2>\n

Marie Page, the author of this guide, is an active Facebook marketer (and co-founder of Musicademy). She has packed this guide with practical tips and ideas for you to use, sharing her experience of what has worked for her and her clients and what hasn\u2019t.<\/p>\n